Take Control Of Your Drinkihng
In 3 Easy Steps
Without Using Willpower

Are you struggling to quit drinking
because your willpower always runs out?

What if you were in complete control of your drinking all the time, and it was way easier than you ever thought possible?

My 3-Step Coaching Process is an effective, proven way to eliminate your desire and quit without feeling miserable or deprived.

Eliminating your desire for alcohol will leave you feeling completely confident and in control 100% of the time, and quitting will be the easiest thing you’ve ever done.

Let Me Know If This Sounds Familiar

You’re worrying about how much or how often you drink. The problem is every time you try to cut back or quit your willpower runs out.

No matter how often you try or how determined you are, your nagging urges won’t leave you alone.

So, you give in a little at first and have just one.

But eventually, you’re right back where you don’t want to be - hungover, confused, and maybe even ashamed too.

If you’ve ever felt this way, I want you to know that you’re not alone, and it’s not your fault.

Conventional methods of quitting drinking rely on an ineffective behavior modification strategy that will never lead to permanent control.

Here’s How Most People Try To Quit Drinking

  1.  You wake up hungover and swear this is the last time.
  2.  You’re in control of almost every other area of your life, so you believe you
      can figure this out too.
  3.  The only thing you need to do is stop consuming alcohol. Simple, right?
  4.   It’s easy at first. You need to use your willpower here and there, but you’ve got it under control.
  5.  But it’s getting more difficult each day because the nagging urge won’t go away.
  6.  You fight your urges with the willpower you have left, but it’s running out.
  7.  So, you start to entertain the idea of making an exception. Just once.
  8.  You give in. Maybe just a little at first. But each time, a little becomes more and more.
  9.  You wake up hungover and swear this is the last time.

It's Not Your Fault


I’ll let you in on a little secret. Using willpower will never work. 

Unfortunately, most people get stuck in the no-win willpower cycle and never make it out. 

And the most popular and traditional methods of stopping drinking use the same flawed approach. 

No matter how much you try to control your drinking using willpower, nothing will ever change.

It doesn’t matter how hard you try.

You’ll keep repeating the same pattern over and over again.

What If…


Instead of getting stuck in that vicious cycle of urges, willpower, regret, and hangovers, you use a simple, effective process and begin eliminating your desire to drink in just one week?

Imagine feeling so confident and comfortable when you’re out with family or friends that you can say no thanks to a beer or a bourbon and not give it a second thought.

What if you were in complete control of your drinking all the time, and it was way easier than you ever thought possible?

Essentially, your desire to drink is made up of the thoughts and beliefs you choose.

Challenging and changing these thoughts and beliefs is the key to eliminating your desire and taking control of drinking permanently.

Just as you choose beliefs that create your desire to drink, you can choose new thoughts that lead to something else.

Silhouette of a winner on the rock. Sport and active life concept

What Makes This Process Better Than The Rest?


Most methods to help you take control of your drinking focus solely on your behavior and ignore the elephant in the room - the thoughts and feelings that created your desire to drink in the first place.

Eliminate what created the need for your behavior, and you'll eliminate the reason you're drinking.

Addressing and removing the cause is the critical piece that will bring the long-lasting change and control you really want.

That's the key difference between this method and coaching program and other stop-drinking programs.

My 3-Step Coaching Process addresses both the symptoms AND the cause.

Think of it like this 


You wouldn't treat the pain you feel from having a broken arm with just aspirin, would you? Of course not. 

Taking aspirin only provides temporary relief from the symptoms of the pain you feel. It doesn’t address the cause of the problem.

If you want to eliminate your pain, you need to set your broken arm in a cast, so it heals permanently and stops creating the pain you're feeling.

You need to treat the cause to eliminate the symptoms.

Taking an aspirin for a broken arm is the same as using willpower to change your behavior. It only provides temporary “relief” from your symptoms. 

It doesn’t address the cause of the problem and your desire to drink.

You need to change the thoughts and feelings you have that are creating your desire to drink. 

Your thoughts are like a weed that keeps growing back. You need to pull them out roots and all to eliminate them.

The root cause of your drinking isn't a habit or behavior you lost control of.

The thoughts you're choosing, and feelings you're trying to avoid or create is the piece of the puzzle that is often overlooked and rarely addressed.

Permanent success comes from eliminating your desire.

Once your desire is gone, quitting drinking is easy.


So How Does It Work?


I offer my one-on-one coaching program to people who are ready to make a permanent change in their lives right now.

These individual coaching sessions are custom designed to meet each person’s specific needs.

All sessions are completely confidential and take place over Zoom.

So no matter where you live, you can receive all the support you need in the privacy of your home.

Simply click the button below and schedule your free consultation call with me.

We’ll meet for about an hour to discuss where you are, where you want to be, and determine if we’re a perfect fit to work together to get you there.

Mockup image of casual man leaning on sofa, relax using blank screen laptop computer at home or hotel room, over shoulder view, close up


Who Am I?


My name is Joe Vilardo, and I help people transform their relationships with alcohol so they can quit completely.

I struggled to take control of my drinking for over 30 years. I tried everything from AA, self-help books, psychologists, psychiatrists, and therapists.

Nothing brought the lasting relief and control I wanted. 

But once I learned how to eliminate my desire for alcohol, I took complete control of my drinking immediately.

It was the easiest, most worthwhile thing I’ve ever done.

I’ve taken everything I’ve learned over the years from my degree in Psychology, my personal experience, and my life-coaching training, certification, and coaching experience, and I’ve put together the easiest, most effective 3-Step Coaching Process for eliminating your desire and taking complete control of your drinking. 

My mission is to help you take complete control or your drinking too.

My Goal For You...


The #1 problem I see that keeps people stuck where they are is relying on a method that does nothing to eliminate the actual cause of their drinking.

This prevents them from ever being able to make any real progress, which, in turn, makes them feel more defeated and creates one more thought to try to escape by drinking. 

I’ll help you break free from this endless cycle by first showing you exactly why you’re getting the results you’re getting and exactly how to create what you want instead. That’s the first step to empowering lasting change.

Once you clearly understand what’s happening and why it’s time to unpack all your thoughts and false beliefs that create your desire to drink.

We’ll take each thought, analyze it, examine it thoroughly, and then you can decide whether or not it’s true for you.

Most of my clients find doing this eliminates their desire to drink immediately, which makes quitting super easy.

You’ll also learn how to experience an urge to drink without acting on it.

And I’ll teach you how to use a slip-up as an opportunity to learn and grow instead of an opportunity to beat yourself up and give in.

Following this process is how you will achieve 100% control of your drinking permanently.

"I found Joe on Instagram. At the time, I was on the lookout for help to get me out of a spiral of regular drinking. I needed to turn a corner for myself and for others. And I was intrigued by his methodology. Joe turned out to be compassionate, tough, and logical. And very effective. We worked through all my issues and excuses - and he made me see that I have all the solutions at my own disposal. I stopped drinking immediately and found myself in a much better place within days. But more importantly, he has given me the tools to ensure this is a permanent shift. And the independence to know that I can hold myself accountable. The methods may be logical, but Joe is a great teacher and listener. And he can back it up with his own experience. This is a powerful combination. I really recommend his help. It’s transformative.
Thank you 🙏

Samuel L. - Birmingham, England

"Coaching with Joe has been a great experience for me. I’ve been able to understand why I was stuck in my head and how to create a life I want to wake up to every day. Joe is smart, kind, funny, and easy to talk to. I know I can hand him any situation, and he’ll help me get through it. His belief in my results and amazing insight have helped me change my life."

Alex G. - Chico, CA

"Joe is a brilliant coach, and he really helped me to question so many of the beliefs I had about myself that I thought were just true. He was able to help me see more clearly my potential and how to believe in me. His relaxed, non-judgemental way of coaching helped me feel safe and comfortable opening up about some of the parts of me I was inclined to keep hidden. The results I've had while coaching with Joe have changed my life. I would recommend him to anyone."

Brian N. - Taylorsville, UT

Who Is This For

People who want to change fast.

If you’re struggling and looking for the fastest, most effective way to control your drinking, then you’re in the right place. You’ll notice a huge change in your thinking and control after learning just the first step of the 3-Step Process.

People who have struggled to quit in the past.

Don’t worry. It wasn’t you. It was the method you used. I tried and failed more times than I care to remember, which is why I created this process. It’s different. It’s easy. And it’s the only permanent solution, so you’ll never need to try anything else.

People who want to enjoy a life without alcohol.

Quitting drinking isn’t the end of something. It’s the beginning of something better. You’ll never feel like you’ve given up anything worth keeping because you’ll be overwhelmed by what you’ve gained and thrilled to experience what’s coming next.

You Have The Ability To

Take Complete Control Of Your Drinking


Don’t waste years of your life spinning in the never-ending cycle of urges, willpower, regret, and hangovers,

only to end up right back where you started.

There’s a better way!

I don't Care If...

You don’t think you can do it or that it will work for you.

You tried to take control of your drinking in the past and failed.

You just want to cut back and don’t want to quit completely.

You think you’re too old to change and should have tried sooner.

You think you’re too young to have an issue and need help.

You think you’re too busy.

Eliminating Your Desire Works. Period.


Simply put, the only way to change your behavior is to change the thoughts and feelings that create it.

That’s just how our brains are wired to work.

All you need is someone to guide you and help you uncover, challenge, and change the thoughts that create your desire and poof. It’s gone. 

Once your desire for alcohol is gone, quitting completely is a no-brainer. 

I can tell you with absolute certainty how you created your desire is precisely how you’ll eliminate it - one thought at a time - no matter what your situation is.

Any fears or worries you have that might be holding you back right now will melt away as you start to see the results.

Sign up for your free consultation call, and let’s get started!

In Less Than Six 50-Minute Coaching Sessions…

You’ll have a 100% effective strategy to control your drinking forever.

You’ll feel confident, relaxed, proud of yourself, and free.

You’ll say goodbye forever to urges, hangovers, and failed promises quit.

When you’re out with your friends or family, you’ll be able to have just one or none at all without giving it a second thought or feeling deprived or uncomfortable.

You’ll experience improvement in your health, sleep, bank account, and your relationships too.

You’ll have the life you’ve always wanted and enjoy it more every day.

Satisfaction Guaranteed

You have exactly one year from your first coaching session to use everything you learn and achieve your desired result. That’s 365 days.

If at any point during that time you decide you aren’t satisfied, simply email me at joe@choosenewthoughts.com to get your complete and full refund. I can do this because I believe in my 3-Step Coaching Process that much.

All I ask is that you show me you’ve done the work. Why do I ask this? You won’t get results if you don’t take action and use what you learn. I don’t want to waste any of my time with someone who is purchasing my coaching program and doesn’t use what they learn. And you’re not one of those people, are you? So you don’t have anything to worry about. 

Be open and honest with yourself and with me, do the work, and you will get results. It’s that simple.